Ilana Goor

The Museum building stands on a hill in Old Jaffa and constitutes an architectural pearl and a work of art in itself with its unique view of the Mediterranean Sea.
Tel Aviv Museum of Art

Tel Aviv Museum of Art — Israel’s first art museum, founded in 1932 — is a leading and influential institution dedicated to the preservation and display of modern and contemporary art from Israel and abroad. The Museum is a critical agent for the arts and culture in Israel, offering its visitors a multicultural experience. An active part of the vibrant metropolis, it is a must-visit for international and local crowds.
Beit Rubin Museum

Constructed in 1930, the artist-house-museum on 14 Bialik Street opened to the public in 1983, following Reuven Rubin’s will and the agreement reached with Tel Aviv’s Mayor, Shlomo Lahat, in 1974. A choice selection from the Museum’s permanent collection is regularly on display, replaced periodically by guest exhibitions focusing on Israeli art.
Helena Rubinstein Pavilion for Contemporary Art

Helena Rubinstein was an entrepreneur and philanthropist. In 1902, she started her business career in Australia distributing a beauty cream that her mother had used. She soon founded a beauty salon and manufactured cosmetics, working hard to expand her business at every turn. Rubinstein opened salons in London and Paris, and when World War I began she moved to America. Her beauty business grew into a worldwide cosmetics empire, and she eventually created the Helena Rubinstein Foundation in 1953 to fund organizations for children’s health.
Nahum Gutman Museum

Through the years the house was badly damaged and in the 60’s it was finally abandoned and condemned by the Tel Aviv/Jaffa Municipality.
After a long public debate involving members of the Knesset (The Israeli Parliament) and the Israeli Preservationist Society, the house was declared a landmark and subsequently purchased by the Jewish National Fund. Reconstruction began in 1992, with the initiative of the Doron Foundation, the Tel Aviv Foundation and with a special contribution from Irene and Murray Pergament (U.S.A.) in memory of their daughter, Sherri P. Koeppel.